Manager / Assistant Manager, Digital Marketing | Mongkok, HK

Manager / Assistant Manager, Digital Marketing

You are as unique as your background, experience and point of view. Here, you'll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

We are seeking a highly motivated and experienced Digital Marketing Manager to join our team. In this role, you will be responsible for managing lead generation campaigns, performance reporting, and social media content planning. You will collaborate with external agencies and coordinate with internal stakeholders to enhance our digital marketing capabilities.

Key Responsibilities

• Lead Generation Campaign Management: Develop, execute, and optimize lead generation campaigns across various digital channels to drive customer acquisition and engagement.
• Performance Reporting and Evaluation: Analyze campaign performance metrics, prepare reports, and provide insights to stakeholders to inform future marketing strategies.
• Social Media Content Planning: Plan and create engaging contents for our Instagram and Facebook channels, ensuring alignment with overall marketing objectives and brand voice.
• Agency Collaboration: Work closely with external social and digital marketing agencies to deliver effective campaigns that meet business goals.
• Stakeholder Coordination: Collaborate with internal teams to implement enhancements in digital marketing capabilities, ensuring seamless communication and execution.
Qualifications

Experience: Proven experience in digital media management and marketing campaign management. Experience in the insurance industry is a plus.

Skills: Strong analytical skills, with the ability to interpret data and make data-driven decisions. Proficient in social media platforms and digital marketing tools.

Communication: Excellent written and verbal communication skills, with the ability to collaborate effectively with diverse teams.

Creativity: A creative mindset with a keen eye for detail, able to produce compelling content that resonates with target audiences.

Job Category:
Marketing

Posting End Date:
29/11/2024